Mastering LinkedIn for Social Selling
DATE: Friday, February 22, 2019
TIME: 7:30 AM - 9:30 AM
PLACE: The Desmond
Social Selling is the Process of Leveraging Online
Platforms and Tools to Attract, Teach and Engage. LinkedIn is the most powerful tool to leverage for business development. LinkedIn is a tool that is constantly evolving – learn its new features!
In this 1-hour session, we will cover the essentials needed to position yourself as the subject matter expert, find the decision makers and identify the center of influence within a company. Based on LinkedIn’s Social Selling Index score, we will walk through the 4 pillars of social selling:
- Establish Your Professional Brand – developing a value-centric profile.
- Find the Right People – building search strings, finding the decision makers and starting conversations with new and existing targeted connections.
- Engage with Insights – share content, leverage video and other features to attract, teach and engage.
- Build Relationships – connecting through warm introductions from shared is the most powerful way to start conversations with credibility.
Who should attend?
C-level executives who want to grow their business. People with business development responsibility. People in transition. Anyone who wants to learn more about LinkedIn.
Why should you attend?
LinkedIn is the preeminent tool for business development, job search, for networking which is constantly evolving – so leverage the network that you already have, quicker and better, no matter who your target is.
Featuring Brynne Tillman
Brynne is a successful sales professional, sales trainer and coach spanning over 3 decades who has unlocked the power of LinkedIn for Sales and Business Development Professionals. For over a decade, Brynne has been teaching Leveraging LinkedIn for Business Development, has authored The LinkedIn Sales Playbook, a Tactical Guide to Social Selling.
Brynne helps sales teams, entrepreneurs and business development professionals schedule more phone calls with targeted buyers.