The Power and Science of Business Stories
- Influence without relying on authority.
- Change minds and inspire action.
In today’s tumultuous and fast-paced business environment, every professional needs the ability to better influence, engage and inspire others.
Organizations are changing quickly. Structures are flatter and reporting lines more complex. Staff and customers are spread around the world. And everyone is deafened by the ‘noise’ of information inundation. Yet the modern leader still needs to be able to influence and persuade in this constantly fluid environment.
In his presentation, The Power and Science of Business Stories, Chris Kogler, the CEO of Narrative IQ, will explore why personal business stories are one of the most powerful forms of communication business leaders have at their disposal and he’ll look at some of the current science behind this underutilized business communication tool.
The sharing of business stories orally is a powerful way of cutting through. When we tell stories, people ‘get’ what we are saying – and they remember it. This is the case whether we are communicating informally (which is what we do most of the time) or in a more formal environment such as a presentation.
Through his program, Storytelling for Leaders, Chris teaches business leaders to use personal business stories to communicate more effectively, initiate & manage change and increase sales - all of which have a common goal: to bring a company’s strategies to life.
Come join Chris on September 24th when he’ll share his insights on The Power and Science of Business Stories.
- 5:30-6:00 Networking
- 6:00-6:30 Dinner
- 6:30-7:30 Presentation / Discussion
- 7:30-8:00 Wrap up / final networking